1 / 7The fifth edition of Ajio Luxe Weekend, India’s greatest luxury extravaganza, was held on January 11-12 , At the Jio World Garden BKC in Mumbai. organised by The Magnanimous Group the uber experiential event came to a spectacular close, which was organised by The Magnanimous Group in association with The Established and presented by Title Partner Ajio Luxe in association with Chivas Luxe Collective Perfumes and HSBC, maintained its status as the premier gathering place for luxury connoisseurs and business titans.
2 / 7With appearances by well-known figures from the fashion, film, and luxury industries, such as Gauri Khan, Malaika Arora, Arjun Kapoor, Farah Khan, Diana Penty, Ishaan Khattar, Tania Shroff, Karan Johar, and more the event drew over 36,000 guests and featured unmatched glamour. The Ajio Luxe Pavilion, HSBC Privé Lounge, House of Chivas (designed by Kunal Rawal), and Tira were the four carefully chosen zones that made up the three-day spectacle. Through custom brand activations, interactive masterclasses, and lively panel discussions, the event offered an immersive fusion of Fashion, Art, Design, and Beauty.
3 / 7With help of creative legends Anaita Shroff Adajania, Ashiesh Shah, and Shalini Passi, this edition offered one of the largest art collections ever displayed at ALW, as well as a vivid tapestry of legacy and avant-garde innovation. The event began with “The Gilded Hour,” a magnificent opening night hosted by TYAANI by Karan Johar. Sidharth Malhotra was the star of the evening. The tone for the three days of refinement was established by Karan Johar, who led the star-studded runway.
4 / 7Yoga expert Sarvesh Shashi’s Wellness Mornings, Akshay Tyagi’s Styling Workshop, and Gauri Devidayal’s Farm-to-Table dining experience were among the HSBC Masterclasses on Day 2. With workshops like Burberry Fragrance Wardrobing, which explored custom scent layering, and “Akind: Listen to Your Skin” with Mira Kapoor, an exclusive session with Pixi Beauty, Tira Masterclasses brought cutting-edge beauty experiences to life.
5 / 7Day 3 gave luxury exploration a fun twist with exciting additions like a Ferrari brunch and interactive exhibits like Kenzo’s photo booth and claw machine. Dyson’s style workshop and Youth to the People’s Dewy Drinks & Skincare Tips were the next Tira Masterclasses.
6 / 7The HSBC Privé Lounge, a chic networking area created by Gauri Khan; Pure Facets, a jewelry concept that combines Sussanne Khan’s signature design sensibility with contemporary refinement; and the HSBC Power Panels by The Established, which featured talks on subjects like “India’s Global Luxury Moment,” “New-Age Luxury: Shaping India’s Next Boom,” and “How Gen Z Is Redefining Beauty Standards in India” were among the highlights.
7 / 7An international DJ, a lavish sundowner with breathtaking light reflections, and a massive leather jacket display honoring the brand’s famous workmanship and rebellious spirit were all part of the event’s magnificent celebration of All Saints. By fusing classic elegance with cutting-edge innovation, this ALW edition raised the bar for luxury events in India and produced an experience that will never be forgotten.
