X Money to revolutionise payments and creator opportunities in 2025, says CEO Linda Yaccarino

X Money to revolutionise payments and creator opportunities in 2025, says CEO Linda Yaccarino

At the Consumer Electronics Show (CES) 2025, Linda Yaccarino, CEO of X Corp (formerly Twitter), announced the upcoming launch of ‘X Money,’ a payment system set to revolutionise both payments and creator opportunities on the platform.

Earlier this month, Yaccarino revealed that X Corp has been acquiring money transmitter licenses across various states to facilitate transactions. She emphasised that ‘X Money’ will transform user interactions and content creation on the platform.

Yaccarino stated in a New Year’s Eve post, “In 2024, X changed the world. Now, YOU are the media! 2025 X will connect you in ways never thought possible. X TV, X Money, Grok, and more. Buckle up.”

According to MacRumors, it appears that X Corp plans to launch X Money in the US prior to securing approval in all 50 states. Perris posted a screenshot of unverified code, fueling speculation about the timeline for the payments service’s rollout.

Since Elon Musk’s acquisition and rebranding of Twitter to X, the company has been working towards becoming an “everything app,” similar to China’s WeChat. The introduction of ‘X Money’ is a significant step in this direction, aiming to integrate financial services seamlessly into the social media experience.

The platform has also been enhancing its monetisation strategies for creators. The Creator Revenue Sharing programme allows eligible creators to earn money based on engagement from Premium users with their content.

Also Read: X CEO on Meta replacing fact-checkers with community notes — ‘Welcome to the party’

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