Stone Island will stage its first runway show during Milan Fashion Week Men’s this January. The event is scheduled to take place on January 12, the opening day of the biannual affair, at La Cattedrale, Via Giovanni da Udine 45.
The Italian brand will present its Fall/Winter 2024 collection against the venue’s industrial backdrop, as it looks to showcase its next “manifesto” on the runway.
“As we embark on this next chapter for Stone Island, Milan Men’s Fashion Week provides us with the platform to gather our community together and share Stone Island’s new Manifesto, which speaks to the unique legacy, values and mission of this iconic brand,” said Robert Triefus, CEO of Stone Island, in a statement.
Alongside Stone Island, eight additional brands will make their debut at Milan Fashion Week Men’s: Domenico Orefice, Institution by Galib Gassanoff, LaTorre, Mordecai, Noskra, Rubeus Milano, ViaPiave33, Woolrich Black Label by Todd Snyder and Stuart Weitzman.
Notably, Milan Fashion Week Men’s, which is slated to run from January 12 to 16, will commence with Sabato de Sarno’s menswear debut at Gucci at 3 p.m. CET. Other returning labels will include Dsquared2, Fendi, Emporio Armani, Philipp Plein, Prada, JW Anderson, Zegna, Frederico Cina, Dolce & Gabbana and Brunello Cucinelli, among several others.
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